---
title: AI for Game Studios: Use Cases
description: Player support, moderation, LiveOps segmentation and churn prediction with AI for game studios and publishers. Get your AI Opportunity Map.
---

# AI for game studios

**Players cost more to acquire every year, and almost none are still playing a month later.** Cost per install rose 30% in a year and, in three out of four mobile games, fewer than 3% of players are still playing by day 28. Growth is no longer just about adding downloads; it's about retaining and monetizing the players you already have. AI can take over the operational work — support, moderation, segmentation — that currently eats up your LiveOps team's time.

We pinpoint where AI makes sense in your operations, the impact it can have and where to start, through an analysis tailored to your business.

This service is valued at USD 500. If you move forward with us on the implementation, it's fully credited toward the project. We only charge for it if, after seeing your Map, you decide not to pursue any of the opportunities.

## The landscape for gaming

- +30% rise in mobile game cost per install worldwide in 2025. (Adjust, via PocketGamer.biz (2026), https://www.pocketgamer.biz/global-games-revenue-surpasses-200bn-for-the-first-time-mobile-generates-113bn/)
- <3% day-28 retention for 3 out of 4 mobile games. (GameAnalytics — Mobile Gaming Benchmarks 2025, https://gamedevreports.substack.com/p/gameanalytics-mobile-gaming-benchmarks)
- 13.5% of digital transactions in gaming were flagged as suspected fraud, the highest rate of any industry. (TransUnion — Fraud trends, H1 2025, https://www.portafolio.co/economia/finanzas/viene-cayendo-el-fraude-digital-en-colombia-a-junio-fue-de-2-3-642667)

- **Ever-rising acquisition costs**: Every install costs more, and no campaign can make up for poor retention.
- **Players who leave without warning**: Most churn in the first week, and by the time the team notices, it's too late to win them back.
- **Support and moderation that don't scale**: Tickets, reports and chats grow with the community, but the team doesn't.
- **Payment and account fraud**: Gaming sees more digital fraud attempts than any other industry, and every chargeback costs both money and reputation.

## Where to look for opportunities first

We place each initiative by how much impact it can have and how much effort implementing it takes.

- Automatic first response to tickets (Quick wins)
- AI-assisted chat and report moderation (Quick wins)
- Player segmentation for LiveOps (Quick wins)
- Automatic review and feedback analysis (Complements)
- Churn prediction and retention actions (Differentiators)
- Payment and account fraud detection (Later on)

## Your AI Opportunity Map

We analyze one process at your studio — support, community, LiveOps, payments — and show you which part AI can take over, what impact it has on retention and where to start.

- **The process as it actually works today**: We map how your team really works, with its steps, delays and friction points.
- **Where applying AI makes sense — and where it doesn't**: We separate the real opportunities from the ones that only sound good, so you don't spend budget on what generates no impact.
- **Impact and effort matrix**: Every opportunity placed by how much it moves the business and how much it costs to implement.
- **An estimate of the possible benefit**: The hours, errors or revenue at stake, with the assumptions in plain sight so you can challenge them.
- **A concrete recommendation on where to start**: One first opportunity to get moving on, not a generic list of good intentions.

## From application to Map, in four steps

1. **You apply**: You answer a few questions so we can understand and assess your company.
2. **We talk**: We start with a video call with an AI expert.
3. **We analyze the process**: We pick where it makes the most sense to look for opportunities.
4. **You get your Map**: Our first delivery estimate is 3 business days.

## The same team that finds the opportunity builds it and keeps it running

We're a boutique software company from Argentina, with over 9 years of experience building software for well-known companies.

Our experience in Gaming: [See Gaming success stories](https://www.tupaca.com/en/industries/gaming)

## Frequently asked questions

**How long does it take?**
It starts with a consulting meeting over video call, where we map out the process and define the focus of the analysis. If the process calls for it, we add a second meeting to validate details. The Map arrives in about 3 business days from the first meeting.

**Is it in person?**
No. Every meeting is over video call, whether your company is in Argentina, Mexico or anywhere else: we schedule quickly and with no travel involved.

**Do I have to prepare anything?**
Nothing. The only thing we ask is that someone who can make the decision joins the first meeting, so we don't have to repeat the conversation later on. If we then need to get into the operational detail, we bring in whoever knows the process day to day.

**How long until we see results?**
First-line ticket responses and AI-assisted moderation start showing results within the first few weeks. The key is to measure ticket volume and cohort retention upfront. Without those baselines, there's no way to tell how much things improved.

**What happens to player data?**
We work with gameplay and support data, not full payment details. We define which data is used and where it's processed, in line with each country's data protection rules, including those that apply to minors.

**Does my company have to be large?**
No. What matters isn't the size of the company but that there is a process with enough volume — many transactions, queries or repetitive documents — for automating part of it to have a real, measurable impact.

**What happens afterwards?**
The Map is your company's, whether you use it with us or not. If you decide to move forward, the same team that built it can build the solution and support you over time. If you'd rather wait or evaluate another option, the Map is still yours.

**Why is it free? (while the promotion is running)**
We believe it's the simplest way to show how we work before asking you to invest in a project. This free-of-charge offer has an end date.

**Does it integrate with our tools?**
Yes. We work on top of the support, analytics and community tools you already use, without changing the game.

**When is the consultation charged? (when no promotion is running)**
Only if, after seeing your Map, you decide not to pursue any of the opportunities we found. If you move forward with us on implementing one, we credit the full cost of the Map toward that project.

[Artificial intelligence consulting for businesses](https://www.tupaca.com/en/services/ai)

contacto@tupaca.com · +54 9 11 6813 6174