---
title: Essen Case Study: Building a Tech Team for LATAM
description: How we built Essen's in-house tech team, which develops and maintains the ordering platform for its resellers across Latin America.
---

# Essen: Building a Tech Team for LATAM

Since 2021, we've helped Essen build its technology team from the ground up — a team that, among other things, develops and maintains the web platform its resellers across Latin America use to place and manage orders.

- **Client**: [Essen](https://www.essen.com.ar/)
- **Industries**: [Retail and e-commerce](https://www.tupaca.com/en/industries/retail-ecommerce)
- **Services**: Staff Augmentation

- **Timeline**: 2021 – present
- **Team**: A PM and a development team
- **Technologies used in this project**: [.NET](https://www.tupaca.com/en/technologies/net)

> We helped Essen build a technology team that develops, supports and maintains its reseller platform — and serves other areas across the company.

## The challenge

Essen didn't have a formal technology team in place — no defined processes, no tracking tools and no clear way to manage priorities.

## Our solution

- Ordering and order management for resellers across Latin America
- Sales tracking, new product setup and promotions
- A digital library to upload, store and organize content
- Local and regional payment methods, plus fraud prevention
- Streamlined processes and engineering best practices to speed up delivery
- Compliance with global quality and security standards

## The result

- A formal tech function, with processes, tracking tools and clear priorities
- Resellers across Latin America buying and managing their orders online
- Payments through local and regional methods, with fraud protection
- Ongoing tech support for teams across the company

## Key figures

- 5+ years — working together to build up Essen's tech team
- 4 people — on the tech team, managing the backlog and building new features
- 50+ — successful production deployments, covering changes, improvements and new features

## Process first, code second

Before adding features, we sorted out how the work got done: together with Essen's team, we set up processes, tracking tools and a way to prioritize. That foundation is what lets them ship changes to production steadily and safely today.

## What Essen says

> Tupaca has been our development partner for three years, giving us a great team: senior professionals who are also great people, committed every single day. I'm happy to say we're not two teams — we're one.
>
> — Claudia Yorio, Regional IT Manager, Essen

More success stories: https://www.tupaca.com/en/success-stories

contacto@tupaca.com · +54 9 11 6813 6174