Tupaca

Datahaus Shopify Store and Website

Shopify store

The challenge

Datahaus needed its online store live in under a month — without compromising its brand identity or checkout security.

The online store has grown Datahaus's revenue by more than 30%

< 1 month

from kickoff to launch

30%+

revenue growth driven by the online store

100%

of legacy URLs redirected to keep SEO rankings intact

Our solution

We designed and built the store with:

  • A clean, intuitive design aligned with the brand
  • Cart, checkout, payment gateways, shipping and marketing tools
  • An integration with its accounting system
  • Technical SEO from launch to build organic rankings

The result

  • Store live in under a month
  • First-page Google rankings for many searches through organic SEO — no paid ads
  • A store that keeps evolving
The right platform to launch fast
To get to market in under a month, we chose Shopify: a proven, secure foundation for payments that let us focus on what made the store unique, like the brand design and the integration with its accounting system.
Timeline
Mar 2025 – present
Team
A PM, developers and a UI/UX designer

Technologies used in this project:

Datahaus 1
Datahaus 2
Datahaus 3
Datahaus 1
Datahaus 2
Datahaus 3
Datahaus 1
Datahaus 2
Datahaus 3

Corporate website

The challenge

Datahaus needed a corporate site that nailed its brand, showcased its IT infrastructure offering and turned visits into quote requests — without losing the search rankings it had already earned.

A corporate website built to turn visits into quote requests, without giving up its Google rankings

17

servers and storage systems you can configure online

2+ years

working with Datahaus on this and other projects

4

server brands with their own configurator: Gigabyte, Dell, Lenovo and HPE

Our solution

  • A WordPress site that follows the brand's colors and identity down to the last detail
  • Server and storage configurators where visitors spec their hardware and request a quote over WhatsApp
  • A seamless handoff from the website to the online store
  • Legacy URLs redirected to the new site and store, preserving SEO equity and rankings
  • An information architecture built for organic search

The result

  • A corporate website true to Datahaus's identity
  • Servers and storage configured online, arriving as quote requests on WhatsApp
  • A direct path from the website to the online store
  • A careful migration, with redirects to protect Google rankings
Nobody buys a server in one click
Every server is built to order, so instead of forcing an online checkout, the configurators take customers into a WhatsApp conversation with their setup already defined. Datahaus's sales team gets concrete requests, ready to quote.
Timeline
Oct 2024 – present
Team
A PM, developers and a UI/UX designer

Technologies used in this project:

What Datahaus says

Working with the Tupaca team on our e-commerce was simple and transparent. What we needed wasn't straightforward — our industry has a lot of moving parts — and they still turned it into something real, high-quality and fully usable. We'll keep relying on them for what comes next: we've found our go-to software partner, no question.

Martín Binni

Martín Binni

LinkedIn

Founder · Datahaus

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